Upside Living
by SRG Properties

Studios and one-bedroom apartments

AED 960 K Starting price
Ready Handover
Upside Livingby SRG Properties

Buy Apartments in Upside Living by SRG Properties, Business Bay

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Amirans Kavtaradze

List by

Amirans Kavtaradze

Starting Price AED 960,000
Location Business Bay
Developer SRG Holding Ltd.
Handover Ready
Living Area 398 sq. ft. - 657 sq. ft.
Bedrooms Studios - 1 BR

Upside Living is a completed residential tower in Business Bay offering furnished studios and one-bedroom apartments, paired with a swimming pool, gym, co-working space and landscaped leisure areas for residents.

The tower rises 29 residential floors above a ground and first level, and its focus is compact, efficient living. Studios and one-bedroom homes were handed over furnished and ready to move into, each with a covered parking bay. Live studio listings start from around 374 sq ft; the developer's own portal quotes studios of 37 to 53 m² and one-bedroom apartments of 60 to 61 m². Interiors were built around smart-home automation and keyless building access, so the technology feels integrated rather than bolted on. The podium and communal levels carry the rest of the offer: a swimming pool framed by loungers and wooden pavilions, a gym, a basketball court and a running track sit near a spacious lobby, conference and meeting rooms, a co-working area, a games room and a prayer room. Landscaped relaxation zones and shower facilities complete the resident spaces. Set in a high-rise pocket of central Dubai, the upper-floor homes look out over the skyline and the canal-side cityscape below.

Upside Living
About Upside Living by SRG Properties

Overview of Upside Living by SRG Properties

A completed, furnished tower in one of central Dubai's most active districts, Upside Living pairs compact studios and one-bedroom homes with a full leisure and work programme — a combination that reads equally well for tenants and buyers.

7.5%

Average ROI

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Community

Business Bay moves to two distinct rhythms. Corporate energy fills its high-rise streets during the working day, while evenings bring a more residential and social mood. The district attracts professionals, expatriates, couples, families and investors seeking a cosmopolitan address in central Dubai. Glass towers line the waterway, while the Dubai Canal and Marasi promenade bring walking and cycling routes to the urban setting. This contrast gives real estate in Business Bay both city-centre convenience and access to the waterfront.

Bay Avenue anchors everyday retail, while canal-side restaurants and walking routes give residents places to unwind close to home. Clinics operate across Business Bay and nearby districts. The Red Line’s Business Bay Metro Station, RTA buses, Sheikh Zayed Road and Al Khail Road connect the area with wider Dubai; the airport is 10 minutes away by car. Buyers deciding where to buy property in Business Bay should note that schools lie outside the district and are reached by car or school bus.

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Interior

The residences were marketed furnished and move-in ready, with a clean contemporary look suited to compact urban homes. Smart-home automation and keyless building access keep the technology discreet and easy to use. Layered lighting includes European-made LED fittings, allowing living spaces to feel bright and functional by day, then calmer after dark. The restrained finishes avoid unnecessary ornament and keep the rooms visually uncluttered.

Quality shows in the specification. Kitchens were fitted with SMEG appliances, while bathrooms carry Carlo Frattini and Geberit sanitaryware and accessories — European names that lift the everyday experience of each home. Living areas benefit from low-energy solutions and building-management systems, alongside the GRMS and ELV infrastructure that supports the smart-home layer. Across kitchens, bathrooms and living spaces, the finishes were chosen to hold up to daily use while keeping the overall tone consistent.

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Infrastructure

Dining and everyday retail are within easy reach of the tower. Bay Avenue is the district’s main daily hub, bringing together cafes, supermarkets and casual eateries. Along the canal and Marasi promenade, waterside restaurants offer a more relaxed setting for evenings. Business Bay’s surrounding streets add coffee shops and convenience stores for routine errands. For buyers considering property for sale in Business Bay, residents can handle a grocery run, morning coffee or dinner without crossing the city.

The Dubai Mall, 6 minutes away by car, provides major shopping and leisure options in neighbouring Downtown. Nearby healthcare includes Mediclinic Dubai Mall, reached in 7 minutes, Emirates Hospital Clinic in 8 minutes and Aster Clinic Business Bay in 10 minutes. Business Bay Metro Station is an 8-minute drive from the tower. RTA buses serve local journeys, while Sheikh Zayed Road and Al Khail Road provide the main routes across Dubai. Canal water taxis offer another option for shorter trips.

Overview

Ready to invest in central Dubai?

Amenities of Upside Living
by SRG Properties

Leisure and work facilities run throughout the building, with room to exercise, socialise or find a quiet corner close to home.

Large swimming pool with loungers

Large swimming pool with loungers

Co-working area

Co-working area

Landscaped relaxation areas

Landscaped relaxation areas

Fully equipped gym
Wooden poolside pavilions
Basketball court
Running track
Conference and meeting rooms
Games room
Spacious residents' lobby
Restaurants and bars
Prayer room
Keyless building access
Gallery

Upside Living: Designer Studios and 1 Bedroom Residences near Dubai Canal

Master Plan Upside Living by SRG Properties

Master Plan Upside Living by SRG Properties

Master Plan

Floor Plans Upside Living by SRG Properties

Property Type
Bedrooms
Area
Starting Price
Studio
from 399 sq. ft.
Ask for Price
Studio
Ask for Price 399 sq. ft.
Bathrooms Bathrooms1

Are you looking for a profitable investment option?

We will help you get an asset that is growing in value

Apartments
1 Bedroom
from 652 sq. ft.
Ask for Price
1 Bedroom Apartments
Ask for Price 652 sq. ft.
Bedrooms Bedrooms1
Bathrooms Bathrooms1

Are you looking for a profitable investment option?

We will help you get an asset that is growing in value

Floor Plans

About Our Approach to Work — Alcenza

At Alcenza Properties, we present the best properties in Dubai, whether for permanent residence or investment. Our team handles every aspect of the process, including transactions, documentation, legal issues, and logistics. This ensures you can focus on your daily life without wasting time on organizational matters.

Step 1.

Initial
Consultation

Our agent will arrange a personal meeting or discuss everything in a format that suits you best. During this consultation, you will outline your goals, be it residence, investment, visa acquisition, or other needs. We will provide you with the most optimal solutions.

Step 2.

Finding the Best Property

Based on your budget and investment goals, we will present a selection of real estate options, including off-plan, primary, and secondary market properties. We will handle all communication with a developer or private owner.

Step 3.

Communication With a Seller

We act as the liaison between you and the seller. From verifying documentation to organizing meetings and monitoring every stage of the transaction, we manage the whole process.

Step 4.

Legal Documentation and Management

Our team ensures the smooth and transparent transfer of property rights through the Dubai Land Department (DLD). We assist with visa applications and offer property management services.

15+
With extensive expertise in the UAE and European real estate markets, we are ready to offer you the most profitable solutions. We guarantee transparency and security at every stage of your transaction.
30%+ Profit From Resale
Our clients have achieved profits of up to 30% within just two years by reselling properties with our guidance.
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Upside Living
About Us

Economic Attractiveness

Completed and actively leased, the tower carries the liquidity of an established building — backed by SRG Holding, whose group spans development, leasing and facility management.

Get Full Investment Details

1,51 mln 2%

Median price (AED)

3,020 3%

Median price per sqft (AED)

70 -41%

Transactions

Source: Data taken from DXB for the last year, overview Upside Living by SRG Properties

Upside Living combines an established rental market with the convenience of a completed, furnished building. Professionals and expatriates form a natural tenant base for apartments for sale in Business Bay. Access to the canal, Downtown, the metro, buses and major roads broadens demand beyond the immediate district. Smart-home controls, keyless entry, a pool, a gym and workspaces distinguish the tower from basic rental stock. Sixty sales were recorded in the project over the last 12 months. Current purchases proceed through cash or mortgage, giving investors clear resale terms when they buy an apartment in Business Bay.

Studio asking prices currently start at AED 960,000. One-bedroom residences start at AED 2,003,888. Business Bay is a designated freehold zone, allowing foreign buyers to own homes outright. This tenure supports international demand for Business Bay flats for sale alongside purchases by resident owner-occupiers.

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For Rent

Studio rents in Upside Living currently start at AED 58,000 a year, compared with AED 41,999 across wider Business Bay. Against studio asking prices from AED 960,000, the entry figures indicate a gross yield of about 6.5%, above the district’s roughly 5.5% average. Leasing demand is established: 245 new rental contracts were registered in the building over the last 12 months. For an investor considering a studio for sale in Business Bay, the tower offers project-level evidence of tenant activity.

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For Living

Homes here were handed over furnished and ready to live in, with smart-home automation and keyless entry handling the daily practicalities. Studio and one-bedroom layouts are compact and efficiently planned, finished with SMEG kitchen appliances and European bathroom brands. Downstairs, the pool, gym, running track, co-working area and games room let residents move between work, exercise and rest without leaving the building. Then there is Business Bay itself, a central, walkable district of canal-side promenades and Bay Avenue retail. A 1 bedroom apartment for sale in Business Bay suits professionals and couples, though families should plan for schools sitting a short drive beyond the district.

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For Resale

Upside Living’s completed status removes construction risk for resale buyers, while furnished homes can be viewed and assessed before purchase. Sixty apartments changed hands in the tower over the last 12 months, showing an active secondary market. Freehold ownership broadens the potential buyer pool, and the central Business Bay address supports demand from both investors and end-users. On-site leisure and work facilities give future sellers practical features to market beyond the apartment itself.

UAE Golden Visa

Residence Visa

When purchasing a property from AED 2M (USD 545K), you can apply for a 10-year Golden Visa. This visa is renewed as long as you maintain ownership of the property.

Visa for Your Family

Your family members, including your spouse and children, can also get a Golden Visa. Once you receive a residence visa, you can continue your studies in the UAE, enjoy tax benefits, and conduct business in the country.

passport

Project Materials Upside Living
by SRG Properties

Project Materials

Developer of Upside Living

SRG Properties is the real-estate brand within SRG Holding, an established Dubai group with interests across property and hospitality.

SRG Holding combines development and project management with leasing and dedicated facility management. Its portfolio includes residential and commercial towers, hotels, retail property and villas. Named assets include the Sheraton Grand Hotel, Burj Al Salam Towers, Marina Heights Tower and Marquise Square Tower. An in-house facilities team also manages buildings after handover, extending the group’s role beyond design and construction into day-to-day care.

Location Upside Living by SRG Properties

Upside Living stands in Business Bay at the intersection of Ras Al Khor Road and Financial Road. Dubai Canal is 5 minutes away by car, while Burj Khalifa is 7 minutes away.

Sheikh Zayed Road and Al Khail Road provide the main routes across Dubai. By car, Dubai Canal is 5 minutes away, The Dubai Mall takes 6 minutes and Burj Khalifa takes 7 minutes. The Marasi promenade adds a nearby waterside leisure destination.

Business Bay Metro Station and Burj Khalifa/Dubai Mall Metro Station are each 8 minutes away by car. RTA buses and the canal water-taxi service provide additional public transport options. Dubai International Airport is a 10-minute drive from the tower via the surrounding road network.

Sights & Attractions

Dubai Canal

icon 5 min

Burj Khalifa

8 min

The Dubai Mall

6 min

Healthcare facilities

Aster Clinic

icon 10 min

Emirates Hospital Clinic

8 min

Mediclinic Dubai Mall

7 min

Educational institutions

JSS Private School

icon 11 min

Horizon English School

11 min

GEMS Our Own Indian School

7 min

Transportation

Business Bay Metro St.

icon 8 min

Burj Khalifa/Dubai Mall Metro Station

8 min

Dubai International Airport

10 min

FAQ

Below are the questions buyers, tenants and investors ask most often about Upside Living. If something you need isn't covered here, reach out and our team will be glad to help.

Ask a Question

Where is Upside Living located in Dubai?

Upside Living is at the intersection of Ras Al Khor Road and Financial Road in Business Bay. Dubai Canal is 5 minutes away by car, The Dubai Mall takes 6 minutes and Burj Khalifa takes 7 minutes. Business Bay Metro Station is an 8-minute drive, as is Burj Khalifa/Dubai Mall Metro Station. RTA buses, Sheikh Zayed Road and Al Khail Road provide further connections across Dubai.

Who is the developer behind Upside Living?

The project is branded to SRG Properties, part of SRG Holding. The wider group handles development, project management, leasing and facilities management, allowing it to remain involved after a building is completed. Its portfolio includes residential and commercial towers, hotels, retail property and villas. Named assets such as the Sheraton Grand Hotel, Burj Al Salam Towers and Marquise Square Tower demonstrate experience across property and hospitality.

What types of apartments are available at Upside Living?

Upside Living offers studios and one-bedroom apartments. Current studio listings begin at around 374 sq ft. The project portal gives broader original size ranges of approximately 398–570 sq ft for studios and 646–657 sq ft for one-bedroom homes. Residences were marketed furnished and ready to occupy at handover, with a designated covered parking bay. The compact layouts are aimed primarily at professionals, couples and property investors.

How much does an apartment at Upside Living cost?

Current studio asking prices start at AED 960,000, while one-bedroom residences start at AED 2,003,888. The building is completed, so buyers purchase through the resale market using cash or a mortgage rather than an active developer instalment plan. Business Bay is a freehold area, which means eligible foreign buyers can own apartments outright. Final costs will also depend on the selected unit, floor, view and transaction fees.

Is Upside Living a good investment for rental income?

Project-level leasing data shows active tenant demand. Studio rents currently start at AED 58,000 a year, and 245 new rental contracts were registered in the tower over the last 12 months. Compared with studio asking prices from AED 960,000, those entry figures indicate a gross yield of about 6.5%. The building’s furnished homes, workspaces and leisure facilities also give landlords features that can help their listings compete within Business Bay.

What amenities does Upside Living offer residents?

Residents can combine work, exercise and downtime without leaving the building. Facilities include a swimming pool with loungers and wooden pavilions, a gym, basketball court, running track and landscaped relaxation areas. Co-working space, meeting rooms and a games room support both professional and social use. The building also provides a spacious lobby, prayer room and keyless access, while smart-home automation is available within the apartments.

Is Business Bay a good area to live in?

Business Bay suits residents who want a central address with an active weekday atmosphere and more relaxed canal-side evenings. Bay Avenue covers everyday shopping and dining, while the canal and Marasi promenade provide routes for walking and cycling. Metro, bus and road links make commuting across Dubai straightforward. Professionals and couples are a natural fit; families can also live comfortably here, but should plan for schools outside the district that require a drive or school-bus journey.

What are the resale prospects at Upside Living?

The tower has an active secondary market, with 60 apartment sales recorded over the last 12 months. Because Upside Living is complete, prospective buyers can inspect the home, finishes and shared facilities before committing. Freehold tenure opens ownership to eligible international purchasers, while Business Bay attracts both investors and owner-occupiers. Furnished units, smart-home features and on-site work and leisure spaces give sellers several practical points of distinction when marketing a property.
FAQ

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Upside Living
Amirans Kavtaradze

List by

Amirans Kavtaradze

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Upside Living

Starting Price AED 960 K

Handover Ready